Google Adsense for Video now in Beta

Google have today announced the release of Adsense for Video

In a very short time, watching videos online has become a common pastime, and the imagination of artists and other content owners continues to fuel this trend. Meanwhile, across the industry, advertisers and video publishers continue to look for the best solution that balances the needs of video fans with the need for video sites to generate the revenue that enables them to continue to be creative as they grow.

We have two major goals: to make it easier for publishers to monetise video online, and for advertisers to learn how to reach the video community. Towards these ends, today we’re also launching a single destination with an overview of various options to expand online video opportunities called Google Video Advertising Solutions. We hope this will be your starting point to understand how to leverage the Google Content Network and YouTube to make the most out of the online video experience. You can also see our overview videos for advertisers and publishers — because isn’t video the best way to experience video?

Google have been working with a number of video partners such as ehow, expertvillage as well as social video aggregators such as Revver, blip.tv and GodTube.

There are some criteria that publishers have to meet to participate in AdSense for video, which you can learn about on the Inside AdSense blog.

Tags: Google, AdSense, Video, Revver, blip.tv, expertvillage, GodTube